Ford’s new Lightning is the fastest-accelerating F-150 yet and the only full-size electric pickup available now with a starting price of less than $40,000
Ford began building the truck on April 26 at Ford’s historic Rouge Complex. The Ford F-Series has been America’s best-selling truck for 45 years in a row and is second only to the iPhone in revenue among all American consumer products, according to a 2020 study.
“Today we celebrate the Model T moment for the 21st century at the Rouge Electric Vehicle Center,” said Ford Executive Chair Bill Ford. “The Rouge is where Ford perfected the moving assembly line, making it a fitting backdrop as we make history again. The stunning anticipation for F-150 Lightning is a credit to the work of our Ford engineers and designers, and the UAW team members who are building these trucks with pride.”